Anthem Public Relations Director Sr - 128575SK in Andover, Massachusetts
Your Talent. Our Vision.At Anthem, Inc.,it’s a powerful combination, and the foundation upon which we’re creating greater care for our members, greater value for our customers, and greater health for our communities. Join us andtogether we will drive the future of health care.
This is an exceptional opportunity to do innovative work that means more to you and those we serve at one of America's leading health benefits companies and a Fortune Top 50 Company.
The Public Relations Director Sr will be responsible for interacting with national news and trade media on behalf of the organization and for implementing media strategies, programs, and processes to shape and grow earned media coverage; cultivating relationships with members of the media focusing on the organization and issues important to the company. Responsible for identifying key opportunities to promote the Company through its executive leadership, senior management and corporate communications personnel. Counsels management on media issues, potential strategies and tactics.
Primary duties may include, but are not limited to:
Develops and leads a comprehensive, strategic communications program that includes work with government relations, corporate communications, and key management.
Implements strategies and tactics designed to educate and build relationships with the public, the media and key opinion leaders.
Leads all complex assignments in an enterprise corporate communications functional area.
Leads overall Corporate Communications initiatives with significant enterprise impact.
Researches, develops, reviews and/or edits communications materials for Executive management and ELT-level company executives.
Responsible for development and implementation of strategic communications plan supporting multiple CEEs or SBU or entire communications function.
Utilizes expertise to development of the overall Corporate Communications strategic plan.
Manages some or all aspects of budget for functional area.
Requires a BA/BS in a related field.
10 years of related experience.
Any combination of education and experience, which would provide an equivalent background.
Understanding of the health care business, health insurance, national media relations required.
Experience in managed care or health insurance industry preferred.
Agency relationship management.
Develop and manage proactive PR campaigns.
Financial communications (earnings).
/Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and is a 2016 DiversityInc magazine Top 50 Company for Diversity. To learn more about our company and apply, please visit us at antheminc.com/careers. EOE. M/F/Disability/Veteran./
Job Public Affairs/Communications
Title: Public Relations Director Sr - 128575SK
Requisition ID: 128575