Accenture Consumer Insights Research Consultant in Boston, Massachusetts
The Stable, Part of Accenture Song is a leading consumer brand agency that is defining the future of connected commerce. We grow and optimize world-class brands across all channels of commerce, wherever those brands are in their journey. We deliver results by leveraging research, data, analytics, strategy, creative, industry-leading expertise, and flawless execution.
You’re a respected member of the Analytics & Insights (A&I) organization. You’re a data geek who can command an audience and can convince clients and cross-functional partners to make great, data-informed decisions about their businesses. Your presentations are compelling because you understand the client’s business, developed the learning plan, collected and analyzed the data, and have the skills to connect the dots to tell a data story with actionable recommendations. You love the challenges of supporting the growth of a dynamic and growing team and making your mark because you are driven to know the business as well as (or better than) your client, and you have the analytical tools to take action to grow it.
Create an effective and professional relationship with clients to guide them in decision making and strategic choices
Build collaboration and trust with internal cross-functional partners to continue to grow the role of research and insights across our services (e.g., brand strategy, retail sales, digital marketing, creative, and direct to consumer)
Influence with integrity by speaking to all levels of the organization and crafting cohesive and compelling stories/business cases that engage and win over stakeholders
Drive quantitative and qualitative research for clients that answers key business questions, solves complex business problems, and informs strategy and tactics
Clarify client requirements, develop learning plans, and identify appropriate methods and resources to execute those plans
Scope, write, execute, analyze, report, and present shopper and consumer surveys for brand and retailer clients
Scope, design, moderate, analyze, report, and present qualitative research studies (including in-depth interviews and digital qualitative activities) for brand and retailer clients
Synthesize primary research with consumer panel, point of sale, and other secondary data sources for a holistic analysis of both the “what” and the “why” of consumer and shopper behavior and of brand and retailer performance in the market
Deeply understand and influence assigned client strategies/roadmaps, organization, and decisions, both when working on stand-alone insights projects and when working on broader cross-functional projects
Use your understanding of your client’s business and goals to create data stories that answer their questions and solve their business needs
Communicate findings in a succinct and compelling way
Leveraging knowledge of retailer and channel strategies and levers, create recommendations to help the brand grow and to empower cross-functional partners to deliver data-informed services (i.e., go from the “what” and the “why” to the “so what”)
Proactively create and discover new analytics and insights capabilities to offer our clients and internal partners
Refine processes into repeatable, scalable solutions using a test and learn approach
Here's what you'll need:
- Minimum 4 years’ combined primary research experience, CPG, retailer, or agency insights/analytics, including responsibility for influencing retail decisions in a selling, buying, merchandising, or marketing capacity or a m inimum 4 years' in qualitative and quantitative research methods, syndicated data, and analytic approaches
Bonus points if:
MBA or graduate degree in a related field (e.g., behavioral economics, psychology, analytics, etc.)
Experience with Excel, PowerPoint, and other statistical software packages such as SPSS and R as well as data visualization software such as Tableau.
Ability to match appropriate methodologies and data sources to business needs, client requirements, and research questions
Experience in the end-to-end design, development, execution, analysis, synthesis, and presentation of qualitative and quantitative research
Experience influencing and collaborating with cross-functional teams
Experience building relationships within CPG sales teams, buyers, retailers, etc.
Strong communication and negotiation skills
Strong client management and organizational skills
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Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in Albany County, NY, California, Colorado, New York City or Washington as set forth below.
Information on benefits is here. (https://www.accenture.com/us-en/careers/local/total-rewards)
Role Location Annual Salary Range
California $54,500 to $162,000
Colorado $54,500 to $140,000
New York - Albany $50,500 to $129,600
New York City $63,100 to $162,000
Washington $58,100 to $149,000
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