Massachusetts Veterans Jobs

Director, Content and Merchandising

• Location Boston, Massachusetts, United States of America

• Job ID 0000022029

• Category Sales, Marketing & Product Management

Job Description

Are you interested in being part of a team who will highly impact the Americas Market Group and its eCommerce capabilities?

Bring your amazing eCommerce expertise to amplify the LEGO Group's presence in the Americas Market and help to inspire and develop the builders of tomorrow!

Core Responsibilities

Focused on generating traffic to the organization’s eCommerce site, converting site visitors to paying customers, and driving repeat sales including:

• Developing and implementing digital/internet marketing strategies to promote products/brands and attract potential customers to the eCommerce site (e.g., search engine, social media, display ads, email/text promotions, etc.)

• Ensuring the eCommerce site is visually appealing, easy to navigate and find products, responsive (i.e., pages and pop-ups load quickly), and includes clear/detailed product descriptions and photos

• Developing and implementing online shopper marketing tactics (e.g., daily deals, user registration discounts, shipping promotions, customer reviews, similar/complementary product recommendations, etc.)

• Encouraging repeat sales through product/packaging quality, post-sale product updates and promotions, and high quality customer service

Play your part in our team succeeding

The B2B eCommerce Center of Excellence is accountable for the execution of all digital/ecommerce-related activities within the region. This team plays a critical role in building up commercial capabilities for the LEGO Group. Together with a global function reporting to our Chief Digital Officer, this team will design, run and optimize the entire shopper funnel to support the marketing strategy defined with our regional marketing team to drive commercial results. Our global Product and Marketing Development team will support with eCommerce-focused audience and passion point campaign assets as well as assortment and packaging development and innovation.

Our future growth plans are dependent on our ability to lift our eCommerce and omnichannel strategy through strong execution with our B2B customers. The purpose and mission of the eCommerce Center of Excellence is to develop and implement a coherent digital shopper approach that leverages the strengths of the LEGO® brand and our unique Operating Model. This team stimulates the larger regional commercial organization by innovating our digital shopper strategy and ecommerce execution.

Do you have what it takes?

• 5+ years customer-facing key account management experience in consumer packaged goods, 3+ years experience in eCommerce

• Track record of versatility, flexibility and an ability to apply focus behavior to manage multiple priorities in a dynamic environment

• Demonstrated ability to proactively interpret digital trends and think criticality to challenge the status quo

• High-level of integrity, enthusiasm with a presence that fits a fast-paced, energetic and collaborative organization

• Demonstrated proficiency with Microsoft Excel, Microsoft PowerBI and/or Tableau

• Thorough understanding of Amazon’s platforms: Vendor Central, AMS, Brand Registry preferred

• Excellent communication and presentation skills, with high attention to detail

• Demonstrated ability to gain team followership in inspiring change

• Bachelor’s degree in a Business related field or equivalent experience preferred

• Domestic and global travel required with flexible scheduling – 10%

Additional details on this position

• The salary for this position has a range of $156,400 - $234,600 USD based on anticipated responsibilities, market benchmarks, and organizational constraints. The LEGO Group carefully considers a wide range of compensation factors, including but not limited to prior experience, skills, expertise, location, internal equity, and other considerations permitted by law. The comprehensive remuneration details, inclusive of benefits, will be communicated upon finalization of the employment offer.

• This position will initially be based at 10 St. James Ave. in Boston, before moving to a new office location at 1001 Boylston St by mid-2025. Our hiring teams will discuss this with you during the interview stages.

• Our workplace enables our LEGO Group colleagues to be and do their best at work. Introducing a flexible way of working through a hybrid working model is a great example of how we live up to our ambition. This 3 day in the office hybrid working model will exemplify our People Promise by embracing the different life situations of our colleagues.

#LI-SW2

#LI-Hybrid

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here are some of what to expect:

Family Care Leave – We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based

Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme

Your workplace – When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age, religion and Veteran status) to apply for roles in our team. If you dream of being a part of our team and you meet many, but not all of our listed qualifications for this role, please apply.

We support our employees in being there for the moments that matter in life and celebrate families of all kinds, the loved ones that make us who we are. Being part of the LEGO Group also means taking part in our annual Play Day, playing a part in building a sustainable future and continuing our mission to “inspire and develop the builders of tomorrow.”

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

We conduct drug screening as a part of our drug free workplace policy and in support of our commitment to the health and safety of our employees.

Online Application Accessibility Statement; which is intended forpeople with disabilities- LEGO systems endeavors to make www.LEGO.com/jobs accessible to any and all users. If you would like to contact us regarding the accessibility of our web site or need assistance completing the application process, please contact the HR Service Desk at 1.860-763-7777, option #3. Please note, these communication channels should be used for those having difficulty accessing our on-line channels, not to inquire about job opportunities.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.