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Robert Half Sr. Digital Marketing Manager in Boston, Massachusetts

Description Are you someone who puts customers first and works to make online customer experiences better? Are you looking for a leadership role in which you could make a significant impact? If so, Robert Half is hiring a Digital Marketing Manager for an open position with our client in the Professional Services industry. We have an opening on our dynamic team for an experienced, knowledgeable Digital Marketing Manager who understands the ins and outs of marketing strategy, analysis and campaign execution, can make decisions, get the job done, and is good with people and details. We are especially seeking candidates who have experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. This position is the best fit for a Digital Marketing Manager candidate who is looking for a unique opportunity to lead digital improvement initiatives while also participating in digital transformation efforts. This permanent employment opportunity is based in the Boston, Massachusetts area. Please apply right away!

Your responsibilities in this role

  • Deliver clear communications to the customer that are relevant to their needs and life stage

  • See to it that the CRM plan is executed in time and within budget

  • Join up with product and operational teams to identify key opportunities to refine the customer journey & experience

  • Enact, present, invent, and oversee long-term digital marketing campaigns; including spearhead short-term advertising and marketing solutions

  • Set take up of products/services through new channels to fall in line with business objectives

  • Inspire more insight and analysis into the effectiveness of CRM initiatives

  • Manage a skilled team of digital specialists and take the lead on the digital strategy

  • Handle weekly reviews with key stakeholders, get budgetary sign off and report back on ROI Requirements - Less than one year of experience required

  • Expertise in Display Campaigns

  • Paid Social experience desired

    • A proportional mix of skill, management experience and initiative

    • Comprehension of Content Management System (CMS) & Digital Marketing System (DMS)

    • Remarkable track record in cultivating digital brands with strong ROI

    • Skillful in vendor management

    • Highly-qualified in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM

    • Competent in frontline customer journey, driving traffic to our main site

    • Skillful multi-channel marketing and digital brand consistency

    • Prior background in a management position Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.

Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

© 2021 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/terms-of-use) .

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