Job Information
Sanofi Group Director, Global Asthma HCP Marketing in Cambridge, Massachusetts
Job title: Director, Global Asthma HCP Marketing
Location: Cambridge. MA
About the Job
You will be working in the Immunology team where we take pride in our commitment to excellence and value our team culture. What drives us is the opportunity we have, to make an impact on patients’ and their families’ lives with Dupixent that truly can transform lives of patients with Severe Asthma but also patients that suffer from COPD, Atopic Dermatitis, Chronic Rhinosinusitis with Nasal Polyposis, Prurigo Nodularis and Eosinophilic Esophagitis. Asthma is one of our most competitive indications, and we are determined to achieve market leadership across all markets globally. The Director, HCP Marketing will play a pivotal role in driving this ambition.
An experienced marketer interested seeking an exciting opportunity to develop, align and execute the brand strategy for the competitive asthma market. You are equally excited to be part of a dynamic team that collaborates across global functional areas and key markets. You are looking to grow your marketing experience in a dynamic and fun environment and enjoy working with energetic colleagues who support one another’s success and development.
The Director, Global Asthma HCP Marketing will report to the Global Asthma Lead, and will be a key member of the Global Dupixent Asthma Team who will work closely with other marketing team members responsible for various aspects of the marketing mix. Regular opportunities are available to closely collaborate with other functions including, but not limited to Market Development, Patient Experience, Market Research, Medical Affairs, Market Access, Finance and Analytics.
We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.
Main Responsibilities:
Develop a comprehensive understanding of the disease state, the competitive landscape and the overall market to develop high-impact and differentiating market conditioning strategies/tactics that align to brand strategic imperatives
Lead the Global Asthma Marketing team in developing and implementing a comprehensive, cross-functional brand plan, ensuring seamless execution and alignment with marketing objectives
Co-lead the review of affiliate brand plans to ensure alignment to global strategy, while maintaining market nuances to reach business goals
Uncover customer insights through market research and key market interactions
Lead the development and execution of core marketing tactics (personal and non-personal) including development with agency partners, approval through JRC review, and launch to affiliates
Develop a comprehensive understanding of the disease state, the competitive landscape and the overall market to develop high-impact and differentiating market conditioning strategies/tactics
Lead the management of the HCP Marketing budget
Contribute to effective working relationships with key external customers
About You
Experience :
At least 10 years of in-line brand strategy and tactical marketing experience in pharmaceuticals
Demonstrated experience in working with Regulatory, Legal, and Medical in a solutions-based partnership
Marketing experience with a demonstrated ability to work with various customer segments, developing marketing strategies and ensuring tactical execution
Understanding of launching initiatives, including strategic and operational requirements
Prior success driving cross-functional workstreams towards a common goal and ensuring execution on-budget and on-time, leveraging excellent project and process management skills
Demonstrated ability to communicate innovative science in an easy to understand and compelling way (internally, externally), leveraging excellent communication and presentation skills
Ability to both “think strategically” and manage execution details
Soft skills :
Excellent interpersonal skills to negotiate, communicate, present, persuade a point of view
High level of personal and professional integrity and trustworthiness with strong work ethic and the ability to work independently with minimal direction
A competitive mindset that thrives in a fast-paced, dynamic market environment
Ability to interact widely and effectively with co-promote partner
Ability to work in cross-cultural environments
Education:
- B.S./B.A. degree / MBA preferred
Why Choose Us?
Bring the miracles of science to life alongside a supportive, future-focused team.
Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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Pursue progress , discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !
US and Puerto Rico Residents Only
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally inclusive and diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; natural or protective hairstyles; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.
With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)
As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.
All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)
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